What Is GSM in Tote Bags? Complete Explanation

Different tote bag fabric GSM weights compared side by side in a professional sourcing environment

Quick Summary: GSM in tote bags means grams per square metre, which tells you the fabric weight of the bag material. Lower GSM usually means a lighter, softer, and cheaper bag for giveaways or light use, while higher GSM usually means a thicker, stronger, and more premium-feeling bag for everyday shopping, retail, and repeated reuse. […]